Being a branding designer is a little bit like method acting--you get to pop yourself in someone else’s shoes and take on their persona. But in the case of being a designer, I get to use my skills and creativity to find the best way to showcase what differentiates my client and ensure that their visual appearance matches up with the level of service they provide.
As you can see, my latest branding and website design for Jay and Ray, Jams for Fams is no exception to how much fun and impactful great design can be. Jay and Ray teach SUPER fun music classes for babies and toddlers and perform at parties and events. Their classes and performances are exciting, energetic, and engaging, with education in mind--but their website and marketing materials fell short of capturing their energy and their audience!
“The way I see it is that we've worked hard on the "inside" and now we need to work on the "outside".” - Jay and Ray
